When you partner with Thrive Marketing Group a principal will work daily on your behalf with a select team of seasoned analysts, creative strategists and marketers. Direct contact with our founders and senior fundraisers is as important to us as it is you.

Our expertise in designing and implementing customized, integrated fundraising programs for donors of every generation and across all giving levels is the core of what we do.

Our commitment to partnering with nonprofits that share our passion for social justice, equality, human and civil rights and ending poverty and hunger is the reason we are here.

Ellen Church

Ellen has long been one of the brightest and most uplifting consultants on the US fundraising landscape. Happily for her clients and the beneficiaries of their important work, she backs up her optimism and ever-beaming smile with passion, dedication and the know-how to create rich and innovative strategies, hugely successful campaigns, and transformative results. She’s spent the last 20 years with the highly regarded Craver Mathews Smith & Co., becoming president and CEO in 2006 and a principal in 2008. A fundraiser since the ’80s, Ellen’s strategic vision and leadership have had a positive impact on organizations such as American Red Cross, Americans United for Separation of Church and State, the Brady Campaign to Prevent Gun Violence (formerly Handgun Control), the Brady Center to Prevent Gun Violence, Christian Children’s Fund, City Harvest, Covenant House, Habitat for Humanity International, Heifer International, Lombardi Comprehensive Cancer Center, National Center for Missing & Exploited Children, Operation Smile, Project HOPE, and United States Holocaust Memorial Museum.

Jennifer Mercer

Jenn is a listener and a convener who brings people together around a shared vision, then guides and encourages them to bring it to life. She’s dedicated to detail, and a master of all stages of fundraising strategy, from data analysis to creative development to the execution of complex, multichannel campaigns. Formerly a principal with Craver, Mathews, Smith & Co. she led some of the largest nonprofits to start their advocacy arm and reconfigure their entire donor program into donor types to maximize their donor experience and revenue . Over the years she’s lent her fundraising expertise to organizations such as Habitat for Humanity, Heifer International, United States Holocaust Memorial Museum, Project HOPE, American Civil Liberties Union, Christopher Reeve Paralysis Foundation, Humane Society of the US and American Red Cross.